KPR Inc. Testimonial: 
Don Feeney of 
Seiko Instruments USA Inc.

Click here to see 
a scan of this letter

Subject: KPR Inc.

To whom it may concern:

My experience with KPR began in 1980 when I was Marketing Communications Manager for TRW LSI Products.  We were launching a revolutionary new line of high-speed digital signal processing ICs.  We hired KPR when we realized we needed more than advertising  to accomplish our goals.  TRW worked very closely with KPR in developing new releases, technical articles and cover features in the leading trade publications, applications oriented newsletters to field sales reps, technical seminars in key locations, etc.  KPR's projects formed the core marketing program as the business grew to $50M in four years.

Last year I put KPR in charge of introducing a revolutionary new LCD display for Seiko Instruments.  Within 9 months, they had achieved:

• a cover feature on this new product;
• four feature articles in major electronic trade publications;
• over 30 news features in various electronic trade publications;
• a comprehensive three-page technical article on our product.

These promotional efforts helped us sell over 100 designer's kits for this new LCD.  As a result of their success with this product, KPR is now in charge of PR for all of our products.

KPR's strength is their ability to understand "high technology" products and services, and their ability to communicate directly at an engineering level with the technical editors at the trade publications.  The technical editors know KPR well and they trust them.  As a result, KPR's clients get much more editorial support.  Your message gets carried through to the marketplace.

If you are selling a technical product or service, I would strongly recommend KPR as your best choice.  They will help you design an effective program to meet your needs, and set goals and milestones to monitor progress.  In my experience, these goals are usually exceeded.  KPR delivers results.

Sincerely,

Don Feeney

Don Feeney
Director of Sales & Marketing
Seiko Instruments Electronics Components Division