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Technical Article Programs |
Technology-driven companies need to keep their names and
products in front of design engineers. One method is to establish a steady flow of
technical articles in appropriate publications read by design engineers and/or users of
the companies' products. KPR has run technical article programs for the most technical of
companies since being founded in 1976. We have even designed incentive programs to
encourage engineers to write technical articles. We can direct the program, contact the
publications and write the articles in-house if necessary...or we can guide engineers in
what to write about, how to write it and help them meet deadlines. We also edit
engineer-written articles. We are the easiest way for a company to fill in the gaps in its
own internal capabilities.
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Key Benefits
- Establish credibility and respect for your technical staff.
- Get advice on what is worth writing about.
- Find out how to approach publications and how to prepare articles for them.
- Have technical articles placed and edited.
- Use technical article reprints to promote your company and its products.
- Establish your company as a desirable place for engineers to work
Capabilities
KPR's ability to coordinate technical article programs is unique because of the expertise of its president, David Kaye. He has both a BS in Electrical Engineering from Carnegie Mellon University and a Masters in the same discipline from Brooklyn Polytechnic. He was senior editor with Electronic Design Magazine for more than 7 years. Having been an editor, he knows what editors look for and how to approach them. He has also ghostwritten innumerable technical articles and white papers over the years. Recognizing that technology-driven companies needed competent technical representation in the public relations and marketing arenas, he established KPR, Inc. in 1976.
| WHAT AN EDITOR SAYS: "I have known Dave for 20 years or more and have worked with him many
times on product announcements, technical articles, and news trends and industry
overviews. Dave is technically knowledgeable and well-versed in the needs of technical
publications. With his previous experience as an Electronic Design Technical Editor, he
has rare insight into the criteria by which editors judge potential technical articles.
His knowledge of the publication process itself means that the articles that he offers
invariable move smoothly through the process for timely publication. Overall, he is an
aggressive, effective advocate for his clients with high credibility with the technical
press."-- Stephen E.
Scrupski, Editorial Director |
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| KPR Inc.:
High-Tech Public Relations And Strategic Marketing Services Send mail to KPR's Webmistress, bea@kprinc.com, with questions or comments about this Web Site. Copyright © 1997 KPR Inc. Last modified: 10/26/06 |
 Recipient of the Golden Web Award
1999 - 2002
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